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Phone append- Do Not Call Legislation
__When appending phones to your client file, it is important to know who you may contact. Businesses may call consumers with whom they have an established relationship with for up to 18 months after their last purchase. Even if they … Continue reading
Online Consumer Email Count System
__March Direct Marketing just added an online consumer email count system. This is very user friendly and affordable. Please check it out at www.marchdirectmarketing.com. On the home page, you will see the new “create an email list” button. Click on … Continue reading
Phone Append- How it works
__In appending telephone numbers to your in-house file, there are automatic systems in place where the file can be uploaded and then “telling” the system what to do. Generally, the file has to be in some specific formats before being … Continue reading
Phone Append – What is it?
__In this week’s blog, we want to talk about appending phones. What is it? Phone appending is simply taking a file of customers you may currently have and attaching a phone number to that person. Many businesses have reasons for … Continue reading
Six steps of Email Marketing for Acquisition (3 of 3)
__Once you have the creative ready, insure the company or broker you are working with does a “test” BEFORE the actual campaign is sent out. This is important because this allows you to send it to a few co-workers, yourself, … Continue reading
Six steps of Email Marketing for Acquisition (2 of 3)
__In part one of the blog, we discussed the acquiring of the emails. What to look for, questions to ask and opt in information. The next step is to insure you have the right message. In email marketing, you will … Continue reading
Six steps of Email Marketing for Acquisition (1 of 3)
__In our age of technology, email marketing has become an ever-increasing tool in acquiring new customers. Does it work? How does it work? Where do you begin? Many companies find email marketing to their own clients very beneficial. You can … Continue reading
Top 10 ways to choose a good list broker
__Most people don’t know where to even begin with their direct mail or email marketing campaigns. The idea is there and it sounds good, but what is the first step? Choosing a vendor/list broker for the mailing list or the … Continue reading
Marketing is Changing
__With the volume of marketing that an individual is exposed to in a given day, it is vitally important that your message is on target to the right people at the right time. If you don’t have a well refined … Continue reading
