Tag Archives: Direct Mail

6 things to keep in mind when choosing the right CRM for your business or organization

The reality is that as we said in our last CRM blog post “Your clients are the foundation and reason for everything you do in your business.” Customer Relationship Management (CRM) is how you keep track of your most vital asset … Continue reading

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Direct Marketing for Non-Profit Organizations: Part 2

Last week, we talked about how non-profit organizations can benefit from direct marketing through print mailers or email campaigns. Geographical targeting is also a very important piece to this type of marketing campaign. There are many non-profits that are local … Continue reading

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Direct Marketing for Non-Profit Organizations: Part 1

Non profit organizations can reap large contributions from direct marketing. Whether it is direct mail or email marketing, the two-fold approach of utilizing direct mail in conjunction with email lists has proven to give excellent results. In our diverse economic … Continue reading

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Consumer Profiling: Track Your Customers and Improve Your Targeted Marketing

What is consumer profiling in the data world? Consumer profiling provides the insights you need to understand the characteristics of your best customers so that you can target similar consumers. More focused targeting is not only cost-effective, but allows you … Continue reading

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