Category Archives: Appends

2013: The Year of Direct Marketing?

What will this year bring? That’s the question on every business owner’s mind. Although we forecast based on marketing efforts, projects in the pipeline and other speculation, everything can change rapidly. Last year and going into this year has proven … Continue reading

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Consumer Profiling: Using Your Customer Data to Construct a Mailing List

With records on more than 240 million U.S. consumers, our national compilation of marketing information is unparalleled in scope. We use an original source compiler that has been collecting data from hundreds of primary sources. When constructing your mailing list, … Continue reading

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Consumer Profiling: Track Your Customers and Improve Your Targeted Marketing

What is consumer profiling in the data world? Consumer profiling provides the insights you need to understand the characteristics of your best customers so that you can target similar consumers. More focused targeting is not only cost-effective, but allows you … Continue reading

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Phone Append- How it works

Phone append to your existing in-house file, there are automatic systems in place where the file can be uploaded and then “telling” the system what to do. Generally, the file has to be in some specific formats before being uploaded.  … Continue reading

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